A BOUTIQUE CREATIVE AGENCY
PR and Creative Services — Based in Miami

The SPRK isotype in white (asterisk symbol) with a white diamond shape at its center.

  
  BRANDS THAT IGNITE
  
    PASSION
    CONNECTION
    MOMEMTUM
    TRUST
    COMMUNITY
    LOYALTY

A green tote bag with the text 'Real people on-demand.' and the word 'assistu.' on it, lying on a stone surface.

A young woman with curly blonde hair wearing a light purple outfit with cutouts, standing outdoors against a blue sky with scattered clouds.

Person holding a MacBook Pro displaying a website titled 'VITRA' with a photo of children and adults sitting outdoors and text 'Global citizens, Local Focus' on a blue background.

Two business cards with the text "STAY WEAVER" and contact information, placed on a metallic shopping cart.

Close-up of a woman wearing a diamond ring and diamond stud earrings, touching her neck with her hand, with glossy lips and slightly curled hair.

Cover page of OfferUp Recommerce Report 2023 featuring images of outdoor patio furniture, a vintage record player, dumbbells, a grill with meat, and a woman browsing her smartphone and credit card.

A collage of social media and informational graphics by Stan Weaver discussing HVAC industry growth, energy consumption, air conditioning industry, and environmental goals for 2030, including a photo of a man in a hard hat in an industrial setting.

Our Services

- An essential aspect of building and expanding brand awareness.
- Strategic PR tactics that make your brand relevant.
- Top-of-mind ideas among your target audience.
- Increase awareness of your brand and products.
- Compelling narratives that resonate with your audience.
- Produce unique experiential events and pop-up activations from start to finish.
- Planning, creative execution and understanding of the target audience.
- From ideation to production, every aspect of the event is handled.
- Seamless and strees-free planning experience.
- Engaging brand touchpoints for guests.
- Excellent PR opportunities for influencers and media outlets.
- Create unforgettable experiences that create long-lasting memories.
- Create and develop your brand identity.
- From initial strategy and concept creation, to brand identity including naming and logo design.
- Branding guidelines that ensure consistency and cohesiveness.
- Develop intuitive and creative site architecture.
- Custom, high-performance interfaces tailored to your brand.
- Focus on brand cohesiveness and consistency.
- Responsive, mobile-first experiences.
- Integrate SEO best practices for maximum visibility.
- Analyze and strategize a Social Media plan.
- Elevate Social Media feeds.
- Implement each platform's best practices.
- Increase engagement, organic growth and brand awareness.
- Connect with the best creators on TikTok, Instagram and YouTube.
- Ignite excitement and brand recognition.
- Drive sales by engaging with creators that align with your brand's vision.
- Curate, negotiate and structure activations.
- Measure the campaign's impact on selected KPIs.
- Pay-Per-Click (PPC), Google Search, Google Shopping, Display, Social Media channels.
- Drive sales and ROI growth using our patent-pending user behavior analysis.
- State of the art marketing plan to align with your goals.
- An essential channel for nurturing and retaining your audience.
- Strategic email campaigns aligned with your brand voice.
- Targeted messaging delivered at the right moment.
- Conversion-focused content that drives measurable action.
- Data-driven optimization to increase engagement and growth.
- Strategic creative that brings your brand to life.
- Concept-driven campaigns designed for impact.
- Visual storytelling aligned with your positioning.
- Content created to capture attention and drive engagement.
- Production that elevates perception and performance.
- Ongoing strategic guidance for sustained growth.
- Priority access to our creative and communications team.
- Dedicated hours reserved for your brand’s evolving needs.
- Flexible support across branding, PR, and digital initiatives.
- Long-term partnership built on alignment and measurable results.

Speak to us

Your Sprk, Amplified.

Unlike traditional firms, SPRK is a boutique agency that crafts tailored, intelligent communications for industries that thrive on connection.

Our Projects

What’s Hiding Beyond the Sprk?

SPRK is a boutique brand strategy and communications agency for companies ready to grow with clarity, connection, and authority. We define positioning, refine messaging, and build meaningful visibility through brand strategy, strategic PR, influencer marketing, and digital campaigns — aligning creative thinking with measurable performance and lasting audience connection.

Led by award-winning founder Paula Celestino, SPRK provides direct access to senior-level expertise and guides every engagement through the SPRK Framework™, our structured system integrating brand, communications, digital presence, and performance into one cohesive growth model. Powered by AI-driven insights, CRM platforms, cloud collaboration, and analytics, every initiative is agile, intelligent, and results-focused. At SPRK, strategy fuels performance.

Learn More

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Our Client’s Words

Carlos Montoya

Stan Weaver

A man standing with arms crossed in an office cubicle area, wearing a black polo shirt and a watch, smiling at the camera.

“SPRK isn’t just our marketing partner — they’re an extension of our leadership team. Paula’s vision and execution have reshaped our brand and fueled our growth statewide.”

Maral Arslanian

The Spicy Dolma

A woman with dark hair, wearing a yellow and white striped tank top and light blue jeans, standing at a table with various dishes and red wine glasses. She is placing a dish on the table, smiling slightly.

"The SPRK team does fantastic work! They quickly grasp the essence of a project with great attention to detail and fast turnaround times."

Joana Ugarte

Dupuis Holdings LLC

A smiling woman with long brown hair standing in front of a cityscape view during sunset, with glass walls and green plants nearby.

"Working with SPRK has been a fantastic experience. They are committed to help us achieve our KPIs and their service is so personal it feels as an extension of our team."

Samsung

Fernando Vasconez

Four men taking a selfie at a conference stage with a large screen behind them displaying the text "Mega Session will begin soon" and colorful app icons. The men are smiling, and one is making a peace sign.

"Amazing service from an unique boutique agency. The team goes beyond the current requirements bringing new ideas and innovation. I highly recommend their services and team."

Subscribe to our blog!

An idea, a moment of inspiration, or simple curiosity to create something new. At Sprk, we believe every project can shine brighter with the right guidance. Our blog brings together insights, tips, and real experiences in branding, creativity, marketing, and design to help you take your next step with clarity and purpose.

BRANDS THAT IGNITE PASSION CONNECTION MOMEMTUM TRUST COMMUNITY LOYALTY